Milwaukee, WI– Hunger Task Force and Anthem Blue Cross and Blue Shield kick off a new three-year partnership at the Hunger Task Force Mobile Market next Wednesday. Anthem has generously committed $750,000 over the next three years to support Hunger Task Force and its Mobile Market and senior outreach programs. This collaboration represents one of Anthem’s largest philanthropic investment in Wisconsin. As part of a commitment to improving the communities in which it operates, Anthem Blue Cross and Blue Shield is working with Hunger Task Force in the Greater Milwaukee Area to increase older adults’ access to healthy food to help them improve their health and well-being. Anthem will also be at Mobile Market stops to be a resource to Medicare-eligible individuals looking for information about their health insurance options. During the Oct. 16 partnership kickoff event, representatives from Hunger Task Force and Anthem will address seniors at Highland Gardens, a senior housing facility in Milwaukee’s Avenues West neighborhood. Seniors in attendance will receive reusable grocery bags and buy-one-get-one milk vouchers, as well as the opportunity to connect with Anthem staff, benefits that will carry over to other Mobile Market sites this year. Seniors will also shop aboard the Mobile Market, a grocery store on wheels that brings fresh produce, meats and dairy to Milwaukee’s low-income neighborhoods. Visuals: Representatives from Anthem and Hunger Task Force addressing the crowd, Seniors shopping the Mobile Market, stocking up on milk and fresh produce, Anthem setup display unveiled to support Mobile Market, senior outreach.
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Spanish Journal
The Spanish Journal offers its readers a bilingual publication with local news, public information, sports, Spanish T.V. guide, movie review, religion, community events, food recipes, community calendar, classified, and monthly housing supplement, etc., which makes the newspaper a primary source of information. The Spanish Journal, Wisconsin’s largest leading weekly Hispanic publication with a circulation that reaches the Hispanic communities in Milwaukee, Green Bay, Kenosha, Racine, Waukesha and their surrounding suburbs. This is the perfect vehicle you need to reach the Hispanic consumers in Southeastern Wisconsin especially the Kenosha and Racine area. The Hispanic market is the fastest growing market in the United States, traditionally; Hispanics have strong family values and are known to devote their economic resources on products they are familiar with. In return, they spend billions of dollars each year on visible products in their community that have a direct or indirect impact on their lives.